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Rent-a-Chicken: The Unconventional Marketing Campaign That Laid Fresh Eggs
One campaign that caught my attention was the "Rent-a-Chicken" campaign launched by a farm in the United States. At first, the idea of...
Rimzan Zackeriya
Mar 27, 20232 min read
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The Psychology of Coca-Cola's Smile Campaign
The Coca-Cola Smile Campaign has been an incredibly successful advertising campaign for many reasons, but one key aspect is its ability...
Rimzan Zackeriya
Mar 16, 20232 min read
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Spreading Happiness with Coca-Cola: A Look at the Successful Smile Campaign
The Coca-Cola Smile Campaign has been making waves globally, and as a blogger, I wanted to share my thoughts on this incredible...
Rimzan Zackeriya
Mar 16, 20232 min read
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Choosing the Right Advertising Channels for Your Business
I am often asked by my clients about the best advertising channels to use for their businesses. While there is no one-size-fits-all...
Rimzan Zackeriya
Mar 16, 20232 min read
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The Importance of Advertising for Business Growth
Advertising is the practice of promoting products or services through various channels such as TV, radio, social media, and print media....
Rimzan Zackeriya
Mar 16, 20232 min read
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0 comments


The Power of Branding: Creating a Strong Identity for Your Business
In today's world, branding is an essential aspect of any successful business. Branding is not just about creating a logo or a slogan, but...
Rimzan Zackeriya
Mar 3, 20232 min read
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The Journey of Nike: From a Small Start-up to Global Dominance
The story of Nike began in 1964 when Bill Bowerman, a track and field coach at the University of Oregon, teamed up with Phil Knight, a...
Rimzan Zackeriya
Mar 2, 20232 min read
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The Marketing Battle Royale: McDonald's vs Burger King
The rivalry between McDonald's and Burger King is one of the most well-known brand wars in history. Both fast-food chains have been...
Rimzan Zackeriya
Mar 2, 20232 min read
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Fearless Girl, How a Bronze Statue Sparked a Movement for Gender Diversity
In 2017, State Street Global Advisors, a Boston-based investment firm, had a problem. They wanted to promote their "Gender Diversity...
Rimzan Zackeriya
Feb 27, 20232 min read
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